Lizzy Painter is a results-driven marketing executive with 15 years of experience leading successful go-to-market functions. With 10+ years specializing in contract lifecycle management (CLM), she has a keen eye for cultivating market presence through powerful messaging that sparks interest and drives demand. As the Vice President of Growth Marketing at Malbek, she leads the demand generation, account-based marketing, and corporate branding functions to empower enterprise businesses through AI-powered contract lifecycle management.
Before joining Malbek, Lizzy served as Director, Marketing at Motility Software, a specialty dealer management software (DMS) provider. In this role, she spearheaded a wide-range of marketing efforts across all functions. In this role, she drove significant growth and expanded the company’s market presence leading to the Reynolds & Reynolds acquisition.
Lizzy’s career also includes a successful tenure at Conga, a global leader in CLM and Revenue Management within the Salesforce ecosystem. In various leadership roles, she focused on corporate branding, demand generation, product marketing, event strategy, and customer marketing, helping to drive the company’s growth and establish it as a trusted, global brand. Lizzy is known for her ability to adapt while blending creative and analytical thinking for measurable results.
Published works
Your CRM tells you which deals are in the pipeline. Your ERP tells you what you’ve shipped and billed. Your BI dashboards tell you what happened last quarter and where the variance came from. None of them can tell you what your company is actually committed to — because that lives in your contracts, and […]
Opportunity assessment is often a periodic exercise. A procurement team launches a sourcing review. Finance requests a cost reduction program. Strategy initiates due diligence ahead of an acquisition. Operations reacts to a tariff shifts or supplier disruptions. In each case, leadership is trying to answer the same underlying question: “Where is the next meaningful source […]
There’s money hiding in your contracts right now. Revenue you’re not collecting. Risk you haven’t seen yet. Opportunities with expiration dates nobody’s tracking. Most contract teams know AI can help. Many have the software. And yet the day-to-day reality is still a lot of scrolling, searching, and second-guessing — while the signals your contracts are […]
Related webinars, videos & podcasts from Lizzy Painter
BusinessIQ transforms contracts on the world’s first Commercial Intelligence Platform. Arm yourself with deep commercial consciousness to uncover risk exposure, know outcomes before they unfold, and command situations others merely manage. Stop Guessing. Start Knowing See cascading failures, hidden dependencies, and risks in contracts that would blindside you. Context Threading reveals the patterns buried acrossthousands […]
Explore how breaking down contracts into modular, reusable components can revolutionize your contract management process. Learn about the core elements—Clause Libraries, Templates, Playbooks, Workflows, and Business Rules—that drive efficiency, compliance, and agility within Malbek’s advanced CLM system. What’s Inside: Customer Snapshot Innovative, global businesses trust Malbek
Are you ready to unlock the full potential of CLM in your organization? Whether you’re evaluating CLM for the first time or seeking a better alternative to your existing solution, building a solid business case is crucial.
Other media appearances
